We’ve picked up that some of our customers would prefer a cooler, less is more, design option. This came all the way from our friend Troy in Seattle , a top drawer graphic designer, who tamed our fast and furious brand with this super cool, classic idea.
Taking a cue from the chequered flag, we knew this black and white treatment was a winner from the start.
John McGuinness is one of our longest serving Red Riders, through thick and thin. Our McMissile design pays tribute to his incredible achievements as one of the most successful road racers of all time. A true legend.